Posts Tagged "persuasion"
Everything from the Cold Angles blog on persuasion. Angles, hooks and cold traffic lessons from the desk of Tatsuki Thomas.
-
Leonardo da Vinci's Persuasion-Dripping Cold Email
Leonardo da Vinci's letter to the Duke of Milan is a masterclass in copywriting bullets and handling objections, 500 years before modern marketing.
-
Brad Pitt's $225,000 Sales Technique
Two hidden sales lessons from a scene in Moneyball: show real conviction by putting your skin in the game, and make the prospect feel the cost of not buying.