Posts Tagged "ad-creative"
Everything from the Cold Angles blog on ad-creative. Angles, hooks and cold traffic lessons from the desk of Tatsuki Thomas.
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Why Your Meta Ads Look Great But Your Bank Account Doesn't
The Meta algorithm is a robot dog that fetches the cheapest conversion it can find, usually a sale you'd have made anyway. Here's how to add guardrails.
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The Founder Ad That Sold Me a Potato Subscription
A crisps brand founder ad so personal it cannot be copied. Why generic founder ads fail and how to leverage your story, situation and surroundings instead.
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The Winning Ad Format of 2026
A simple ad format crushing it for every brand I make it for: take your winning script, turn it into a song with AI, overlay Pixar-style animation B-roll.
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The Secret to Finding Winning Ads
The exact system I use to find winning Meta ad angles: search theory borrowed from the US Navy, plus Google's 70-20-10 rule for splitting your ad budget.